Gamers and dog enthusiasts have a new reason to celebrate as Purina unveils its innovative Beggin Blocks, a limited-edition dog treat inspired by the iconic grass-and-dirt blocks from
Infused with real bacon, Beggin Blocks are designed to resemble the game's signature cubic shapes, adding a playful element to a dog's treat time. According to Dr. Annie Valuska, a pet behavior scientist at Purina, such treating moments are crucial for strengthening the emotional bonds between pets and their owners. By integrating the familiar aesthetic of Minecraft, these treats aim to engage dog owners who are also fans of the game, creating shared enjoyment and fun.
Availability and Pricing
Beggin Blocks are offered for a limited period in 6 oz and 25 oz packs, retailing at $3.99 and $12.49, respectively. Their nationwide availability ensures that dog owners across the country can easily access this delightful innovation in dog treats.
The Big Blocky Beggin Sweepstakes
In conjunction with the product launch, Purina has rolled out the Big Blocky Beggin Sweepstakes, a promotional initiative that further intertwines the world of gaming with pet care. Over an 18-week period, one Grand Prize winner will be selected each week to receive a substantial bundle that includes a digital copy of
First Prize winners, totaling 9,900, will each receive a digital copy of the movie. This leverages the film's success, directed by Jared Hess and starring notable figures such as Jason Momoa and Jack Black, which grossed $957 million globally. Fans can enter the sweepstakes by visiting blockysweeps.beggin.com through October 31, 2025.
The narrative of
