Fort Technology Inc., a subsidiary of Jeffs' Brands Ltd, has launched its AI-powered Fort mobile app on the Google Play Store, completing its availability across mobile platforms. The Fort app, previously launched on iOS, uses artificial intelligence to identify household pests and offers treatment recommendations.
App Features and Benefits
The Fort app identifies household pests using AI and provides customized treatment recommendations. It assesses pest type, infestation severity, and user preferences to deliver tailored solutions. Additionally, it offers curated product suggestions using Fort's proprietary pest control solutions.
Strategic Significance
This launch is part of Jeffs' Brands' digital transformation strategy aimed at enhancing market leadership. Eli Zamir, CEO of Jeffs' Brands, highlighted the app's role in accelerating e-commerce growth by providing effective pest control solutions accessible to a broader audience.
