As the October 2025 deadline for the end-of-support for Windows 10 looms closer, Microsoft has started to more aggressively inform users about the impending changes. Many users have reported seeing a full-screen notification urging them to upgrade their systems. This notification typically appears after installing the latest August 2025 updates and rebooting their devices.
The alert, aimed at prompting users to migrate to Windows 11, offers several options. Users can download Windows 11 immediately, schedule the installation for later, or choose to 'Keep Windows 10'. However, even selecting to keep the current system does not stop the reminders. Instead, users will encounter a slideshow detailing the benefits and features of Windows 11, and the notification will reappear periodically.
Microsoft's End-of-Life Strategy
Microsoft has been clear in its messaging: support for Windows 10 officially ends on October 14, 2025. Beyond this date, major changes will impact how updates are handled, and accessibility to ISOs and servicing may see limitations. As part of their August 12 announcement during the Patch Tuesday update, Microsoft reinforced that users must decide their next step before Windows 10 reaches its end-of-life (EOL).
For those unable to upgrade immediately, Microsoft mentions a temporary solution. Users can potentially extend support by selecting an 'Enroll now' option within the Windows Update settings. This would allow for continued updates until October 13, 2026. However, Microsoft has indicated that this option is not yet accessible to all users, causing some uncertainty for those hoping to delay their upgrade.
The company’s approach signals its strategic emphasis on transitioning users to Windows 11, emphasizing not just the security benefits but also the enhanced features and user experience that the upgraded operating system provides. While many users may be hesitant, the continuous reminders and reduced support for Windows 10 create a compelling case for moving to the latest version.