The highly anticipated launch of the Epic Games Store on mobile devices is finally here. The Fortnite firm has announced that it will be bringing its games marketplace to Android worldwide and to iOS in the European Union, thanks to this year’s Digital Markets Act.
Epic's Mobile Catalogue
Epic’s mobile catalogue will kick off with three exciting titles: Fortnite, Rocket League Sideswipe, and Fall Guys Mobile. These games will also be available on AltStore, Aptoide, and One Store in the near future. Discussions are also underway with Microsoft for inclusion in their upcoming Xbox mobile store.
Challenges and Milestones Ahead
Epic Games is setting ambitious goals for the mobile launch, aiming for 100 million new net installs across iOS and Android by the end of 2024. However, the installation process is not as straightforward as one might expect, with multiple steps and warnings to navigate.
Steve Allison, the general manager of the Epic Games Store, acknowledges the challenges but remains optimistic about the progress being made. The industry is in need of this change, and Epic is determined to make it happen.
Overcoming Obstacles and Incentivizing Users
Epic has provided detailed guides for players on how to install the store on iOS and Android. Incentives such as in-game rewards and currency are being offered to encourage users to make the switch. However, concerns about fees and warnings from Apple and Google continue to pose obstacles.
Despite the hurdles, Epic remains committed to providing a competitive platform for developers and users alike. Exclusive content and competitive terms are seen as key factors in attracting users to the Epic Games Store.
The Legal Battle Continues
The launch of the Epic Games Store marks a significant milestone in the ongoing legal disputes with Apple and Google. Epic’s CEO, Tim Sweeney, reaffirms the company’s commitment to challenging the tech giants and advocating for a more open and competitive mobile ecosystem.
While the road ahead may be challenging, Epic Games is determined to push forward and build something truly remarkable in the world of mobile gaming.