Borderlands 4's Initial Sales Affected by PC Performance

Borderlands 4, launched on Steam, faced initial sales challenges due to PC performance problems, as stated by Take-Two CEO Strauss Zelnick. Despite receiving excellent critical reviews, the game's debut was marred by performance hitches and problematic UI design, leading to mixed player feedback.

Launch Issues and Criticism

Players reported frequent performance hiccups and criticized the user interface. At launch, English-language reviews on Steam were evenly divided, resulting in a lukewarm reception. Moreover, Gearbox's Halloween event did not meet player expectations.

Future Prospects

Take-Two remains optimistic about the game's potential. Zelnick emphasized Gearbox's commitment to addressing these issues. The company anticipates that Borderlands 4 will benefit from a ‘long tail’, bolstered by ongoing updates and additional content, which often revive interest among hesitant consumers.

Update: 23 Jun 2026